Case Study: The Roo Apron
Our Pinterest strategy for the Roo Apron was to increase sales and awareness using a combination of seasonal content marketing, strategic product graphics, promoted pins, and consistent posting.
The result has been a steady increase in sales year after year. Some months even showing triple-digit increases from the previous period.
“I use PinHouss for my Pinterest posting strategy. Pinterest consistently ranks 1st or 2nd in referral sources and has the highest conversion rates for purchases among other social media referrals. I believe this is directly due to Rachel’s strategies to optimize the Roo’s rank and searchability on Pinterest.”